Cleveland/Srixon Goes To The Max In Quebec

Industry veteran Max Oxford has joined Cleveland Golf/Srixon Canada as territory manager for all green grass accounts in Quebec.

Oxford has worked in the golf industry for over 40 years, serving in various capacities from head professional to national sales manager for Acushnet Canada. He has also served on the board of directors for the Canadian PGA, Quebec PGA and Canadian Golf Industry Association.

“Max brings a wealth of knowledge in this industry that we will all benefit from here at Cleveland Golf Srixon Canada,” said Dan Dodman, president of Cleveland Golf/Srixon Canada.

“We are very fortunate to have Max represent our company in Quebec. His expertise and passion for growing brands and products will be invaluable as we continue to strive to be a vital partner at all of our green grass accounts in Quebec,”added Dodman.

Oxford said his new position also offers him a chance to return to his career roots.

“I am looking forward to this unique opportunity to reconnect with the Quebec golfing community where I began my golfing career “said Oxford.

“My goal is to grow Cleveland Golf/Srixon’s market share here in Quebec to a position as the leading supplier of quality golfing equipment , supported by Srixon’s highly professional organization,” he said.

Another Sponsor For CPGA Senior

Just a couple of weeks after Mr. Lube came on board as title sponsor of the Canadian PGA Seniors’ Championship, that tournament has also added Cleveland Golf/Srixon Canada as presenting sponsor.

As part of the agreement Cleveland Golf/Srixon Canada will provide all the gifting in their category for the Mr. Lube – Tournament for Life Pro-Am that will kick off the Canadian PGA Seniors’ Championship.

“Cleveland Golf/Srixon continues to strengthen its brand across the country and we are pleased to align ourselves with them for this national championship,” said Canadian PGA president Glenn Cundari.

This year’s tournament will take place July 5-8 at RattleSnake Point Golf Club in Milton, Ont.

“We are very excited to become a partner in this event as it is a fantastic fit for us,” said Dan Dodman, president of Cleveland Golf/Srixon Canada.

Ray Stewart of Abbotsford, B.C., will be defending champion at an event that is expected to draw a strong field. Exemptions are also available for players participating in the Montreal Championship, a new Champions Tour event being played just before the Canadian PGA event.

Past champions of the event include Stan Leonard, Moe Norman, Bob Panasik and Al Balding, among others.

CG15s Feature Zip Grooves, Laser-Milled Face

The new CG15 wedges from Cleveland Golf/Srixon features Zip Grooves and a Laser-Milled face.

Zip Grooves are created through the consistent milling of each groove to maximum conforming dimensions.

The CNC machine form cutter bit is designed to the exact shape of the groove, with the integrity of each groove maintained through application of a proprietary coating for protection during the sandblasting process.

Groove volume in the CG15s is designed to channel more debris at impact to improve ball-to-clubface contact for more consistent shotmaking.

The Laser Milled face is created using a laser to create four calibrated texture lines between each groove for a consistent surface texture to the conforming limit for improved ball-to-clubface friction and ball spin.

The CG15s also have an S Sole Grind, a three-segment sole feature that is designed to increase versatility on shots around the green.

They have a wider sole width on the heel section for better forgiveness on open-faced shots by reducing digging, particularly on bunker shots.

The centre section has a standard sole width for square-faced shots, while the toe section has material removed for reduced turf interaction and drag,

The CG15 shape profile is slightly smaller than previous Cleveland wedge models to reduce turf interference and they have slight offset to encourage spin on downward strikes. The face is slightly thicker for better feel.

The CG15s offer a wide variety of bounce and loft options for players of all levels. Low, Standard and High Bounce options are displayed with a three-dot system. The bounce value in degrees is engraved on each sole to provide information to help in the selection and fitting processes.

The CG15s come with a Traction Wedge Shaft.

Meanwhile, the CG15 DSG has all the features of the CG15s with a Dynamic Sole Grind that allows players to open the clubface easier at address.

Cleveland / Srixon Partner with Canadian Tour

The Canadian Tour and Cleveland Golf / Srixon Canada have announced a three-year partnership that will see Srixon become the official ball of the Canadian Tour.

As part of the partnership, Srixon will provide products on the driving ranges of tour events in Canada and the United States. Also, Cleveland Golf/Srixon Canada will become the official equipment sponsor and supplier of pro-am prizes at certain Canadian Tour events.

“We have been a big supporter of Srixon balls and clubs for a number of years and we are proud to have them as an official supplier on the Canadian Tour,” said Canadian Tour commissioner Richard Janes.

“The addition of Cleveland to this relationship adds another quality brand name to the Canadian Tour family and we are thrilled.”

Dan Dodman, president of Cleveland Golf/Srixon Canada, says the calibre of the Canadian Tour is the main reason for his company agreeing to the new partnership.

“Our decision to partner with the Canadian Tour comes from the fact that we have been very impressed with both the calibre of players and the Canadian Tour itself. We have received some very positive feedback from the players,” said Dodman.

“As a growing golf brand in Canada, we believe our association will continue to improve awareness with all golfers, while helping tour players achieve their professional goals by practicing with a quality product.”

Cleveland Adds to HiBore Family

Cleveland Golf has introduced the next generation of the HiBore family, with the release of the HiBore XLi irons that are designed for greater distanced, forgiveness and consistency.

The XLi irons use Distance Driven Geometry that lowers the crown to provide low, deep centre of gravity. The hybrid irons feature full hollow construction throughout the set to provide consistent feel and seamless transition from three iron to wedge.

The progressive offset and sole width are designed to promote proper ball striking by promoting a shallow attack angle in the long irons and a progressively steeper angle towards the short irons.

The HiBore irons also incorporate toe and heel drag relief zones or engineered recesses to reduce turf interaction in tough lies.

The Niblick

The new Niblick combines the features of a wedge, putter, iron and hybrid to create a hybrid scoring club.

Specifically designed to improve scoring, the Niblick can be used for four different types of shots, including chips, pitches, approach shots and recoveries.

The Niblick uses Gelback, a lightweight visco-elastic, vibration-damping material that is placed directly behind the hitting area of the clubface.

It also features Cleveland Golf’s Zip Grooves, technology that creates larger groove volume to help channel more debris than traditional grooves for improved contact with the ball. This technology includes consistent milling of each groove to maximum conforming dimensions for better spin. The Niblick comes with a steel shaft.

Cleveland Classic Putters

The new Cleveland Classics are designed with a precision milled face to provide a soft, yet solid, feel throughout the stroke.

All three models have heel-toe weighting to increase moment of inertia for added forgiveness and prevent twisting. All models are made from 17-4 stainless steel and come with a hand-polished satin finish to minimize glare.

For more information visit www.clevelandgolf.com.

Cleveland / Srixon Unite

Srixon’s sale, administration, distribution and management has been integrated into Cleveland Golf Canada, based in Surrey, B.C.  The management staff will consist of president Dan Dodman, vice president of finance Bruce Chin, eastern and key accounts manager Tim Armstrong, operations manager Dale Haflof and credit manager Tracey Richardson.

Canadian distribution will be handled through the current Cleveland Golf Canada distribution centre in Surrey. 

The existing Cleveland Golf Canada sales force will carry Cleveland Golf, Never Compromise and Srixon brands, while the next 12 months will be focused on sales growth and expanding the sales force in certain markets.

Recent additions to the sales force include Hugh Chan in the British Columbia territory, Paul Davidson in Southwestern Ontario and Dave Nesbitt in Central Ontario, while Chris Roche maintains his Northeastern Ontario territory. For more information, call Dan Dodman at 1-877-202-4653.