The Mackenzie Tour–PGA Tour Canada season-opener has a new name that will continue through 2020.
The Freedom 55 Financial Open will take place at Point Grey Golf and Country Club from May 23-29. In 2015, the tournament was known as the PC Financial Open.
The announcement sees Freedom 55 Financial – which is also the title sponsor of the season-ending Freedom 55 Financial Championship as well as Canadian Player of the Year and Canadian Player of the Week awards – expand its support of the Mackenzie Tour with agreements through 2020.
Linx Marketing, which operates the ATB Financial Classic and Syncrude Boreal Open, will serve as the host organization for the event. David Lee-Fay, a partner at Linx Marketing, will serve as tournament director.
“We’re thrilled to be working on another venture with Freedom 55 Financial, which has been an outstanding partner since the launch of the Freedom 55 Financial Championship in 2013,” said Mackenzie Tour president Jeff Monday.
“We’re also looking forward to working with Linx Marketing, who have proven themselves to be outstanding event operators for several years,” said Monday. “I’d like to thank SDI Marketing for their work in laying a foundation for the event to grow in the future.”
Mike Cunneen, senior vice president of Feedom 55 Financial, said the addition of the season-opener complements the season-ending Freedom 55 Financial Championship in London, Ont.
“We look forward to continuing our strong relationship with the Mackenzie Tour– PGA Tour Canada, and to helping create a summer of exciting golf with Linx Marketing,” said Cunneen.
The Vancouver area is home to PGA Tour players and Mackenzie Tour graduates Nick Taylor and Adam Hadwin, along with current Mackenzie Tour players Adam Svensson, Kevin Spooner, Brad Clapp, Ryan Williams, Seann Harlingten, Thomas Hay, Adam Cornelson, James Allenby and Eugene Wong.
“Over the past five years, Vancouver has shown itself to be a tremendous host for major golf tournaments. We look forward to making an impact in the community with this event,” said Lee-Fay.
The entire 2016 Mackenzie Tour schedule will be announced at a later date.