The evolution of the role of the golf professional and the economy are among the factors cited in the Canadian PGA’s 2009-2014 Association Strategic Plan recently.
The plan identifies five specific strategic goals, including a defined and proactive relationship between the national office and zones that is designed to be beneficial to all parties.
Part of that relationship is a formalized education program designed to produce competent, qualified, employable members.
The national office and zones will also establish a collaborative national business development strategy to secure strategic partnerships for the benefit of members.
A commitment to strengthening accountability and providing better value to members is another key goal of the plan, as is recognition and promotion of golf professionals in Canada.
For the entire Canadian PGA strategic plan, see the website, www.cpga.com.