A familiar name will be representing Cobra this week at the PGA Merchandise Show in Orlando, where Greg Norman will be participating in the brand’s PGA Forum stage presentation and other Cobra corporate functions.
The Shark has agreed to a long-term agreement in which he will collaborate on product development and carry Cobra clubs at a variety of appearances, tournaments and events.
“It’s a privilege to once again welcome Greg Norman to our tour team and the Cobra Golf family,” said Bob Philion, president of Cobra Puma Golf.
“Greg is an industry icon and a true promoter of game enjoyment, which is what Cobra has been about from the beginning,” he added.
“It feels right to have him not only back on the course playing our clubs, but also behind the scenes, playing an intricate role in the development of our products and overall business,” said Philion.
Norman will represent Cobra at several PGA Tour events that he is closely involved with including the Valero Texas Open in March, the OHL Classic at Mayakoba in November, and the Franklin Templeton Shootout in December.
He will also help to bring worldwide visibility to the brand through his industry status and strong business connections and partnerships, including his partnership with the China Golf Association.
“My golf career has been an incredible journey and a huge part of that voyage was my relationship with Cobra Golf in the prime of my career,” said Norman.
“Cobra Golf continues to enhance the game with cutting-edge technology and products that help golfers of all skill levels play better and enjoy the game,” he added.
“I’m proud of the growth the company has experienced thus far and am excited about the future potential of the brand. It’s a huge honour to become re-involved with Cobra Golf as it is today―a major player in the industry,” he said.
The Shark’s bag and headwear will showcase the brand’s logo and will includ the BiO CELL driver 8.5, BiO CELL fairway and BiO Cell hybrid, AMP CELL Pro Irons and Tour Trusty wedges.