Kentwool has selected MKRAK Management, Inc. as brand representative to grow sales for its line of premium wool performance golf socks in Canada.
“Demand for Kentwool continues to increase in the U.S., making Canada the next logical step in the brand’s international expansion,” said Mark Kent, president and CEO of Kentwool. “MKRAK has a proven track record of success in Canada and is best positioned to grow the Kentwool business.”
MKRAK will manage Kentwool’s product portfolio into Canada’s green grass and major golf retailers. MKRAK counts top brands including Volvik, Garmin, Nexbelt, Stitch and Champ as its partners.
“Kentwool already resonates with Canadian golfers due to its U.S. success,” said Mark Krakower, president of MKRAK. “We anticipate a strong sales response as the socks become widely available throughout the country.”