PING has opened the new year with a comprehensive new product line designed to deliver distance gains, forgiveness and consistency for golfers of all abilities.
Products include the i25 driver, irons, fairway woods and hybrids, the Karsten hybrid/iron set, and the Karsten® TR putters with fully machined variable-depth grooves.
Also unveiled was the PWR metal-wood shaft family that uses variable weight and balance points to ensure a proper fit.
The new products can be pre-ordered at PING-authorized golf shops.
“Our constant push for innovation continues to inspire technologies that help every type of golfer play better,” said PING chairman and CEO John A. Solheim.
“The new metal woods and irons carry a common theme of increased distance, but are engineered with the improved consistency, forgiveness and feel that we design into all PING clubs,” added Solheim.
“Together with a proper fitting to determine the best combination of models, golfers can expect improved performance throughout their set,” he added.
“To help golfers make more putts, our patented variable-depth-groove technology is milled directly into the face of the new Karsten TR series, yielding unmatched distance control,” said Solheim.
A distinguishing characteristic of the i25 driver and fairway woods are subtle racing stripes on the crown to improve the consistency of clubface orientation at impact. The same width as a golf ball, the stripes offer a visual cue (consciously or sub-consciously) for multiple benefits.
The racing stripes are designed to help the player aim the clubface accurately, align one’s body to the target and assist in taking the club back on the proper path, all of which helps facilitate delivering the clubface squarely at impact, according to Solheim.
To optimize performance with the i25 driver, fairway woods and hybrids, PING engineered an industry-first shaft series that offers different weights and flex profiles without altering the club’s swingweight.
Called PWR (Performance, Weighting, and Responsiveness), the shafts are matched to golfers by the weight and flex that fits the motion of their golf swing and their desired shot shape.
“With adjustable clubs, fitting for shaft weight has been limited because of its effect on swingweight. The PWR Series overcomes that by varying the CG location of the different weights so we can offer options that optimize ball flight, while providing a better-feeling, more-responsive shaft,” said Solheim.
Watch GNN over the next few days for more on the individual products.