Cobra has introduced a Junior version of the AMP Cell driver played by Rickie Fowler.
The Junior driver features the same technology as the adult AMP CELL, including MyFly, SmartPad and CELL weighting and comes in vibrant orange.
With its higher lofts for juniors, the driver will grow with them. Junior golfers can register their purchased driver and receive a free upgrade to a longer, firmer shaft when needed, even if it’s the standard AMP CELL Fujikura Fuel shaft.
“The AMP CELL Junior Driver brings Cobra into a new category in golf,” said Bob Philion, president of Cobra Puma Golf.
“While Rickie bridges the generation gap, there’s no question a lot of youth golfers look up to him as a role model,” he added.
“We felt it was time to deliver the same, high performance technology and Rickie Fowler look to the junior golfers out there. It’s important to recognize the need for their game development, which ultimately leads to growing the game,” said Philion.
With MyFly technology, junior golfers will be able to easily adjust their loft as their games and swings develop.
The AMP CELL Junior Driver can be adjusted to lofts of 11.5, 12.5, 12.5 Draw, 13.5, 13.5 Draw and 14.5 degrees with a wrench.
The higher loft offerings deliver higher launch and lower spin for optimized launch conditions for the average youth swing speeds to provide more distance than junior golfers using an adult driver or cut-down shafts.
Unlike other drivers that require a golfer to adjust the sole plate after adjusting loft for a square face, Cobra’s proprietary SmartPad technology delivers a square face at address regardless of loft setting and still allows for workability to slightly open or close the face as desired.
The AMP CELL Junior Driver is sold with a 39, 41 or 43-inch Fujikura Fuel shaft.
Cobra’s E9 Face Technology with dual roll is used in the AMP CELL Junior Driver for an elliptical face shape with a canted bulge and roll to improve distance and accuracy on mis-hits from heel to toe and above and below the centerline.
Advanced Material Placement and CELL technology work together to enable a 12 per cent larger elliptical E9 Face shape for faster ball speeds and high MOI on mis-hits.
The CELL technology is designed to save and redistribute weight and is visible in the CELLband which wraps around to the crown. This wrap also visibly shows a golfer where the weight is distributed.
The AMP CELL Junior Driver is available in right handed models, beginning May 1.