Callaway Aims For Spin Separation In New HEX Black Tour Ball
February 2, 2012 by GNN
The measured differential between the high spin generated on shorter approach shots into the green and the low spin off the driver for distance off the tee is called Spin Separation in Callaway’s new HEX Black Tour golf ball. “I’ve had more fun working on my game with the new HEX Black Tour ball than [...]
Three-Piece NXT Tour Has Large, Dual Core
January 31, 2012 by GNN
First introduced in 2001, the new Titleist NXT Tour has a large dual core as part of its three-piece construction that also features a slightly smaller, soft centre and higher volume outer core layer that is engineered for longer distance. The soft, thin Fusablend cover features a new spherically-tiled octahedral design with four axis of [...]
Titleist Velocity Has High-Speed Core
January 30, 2012 by GNN
Designed for distance, the new Titleist Velocity ball features Titleist’s high-speed LSX core technology and is encased in a NAZ2 cover formulation to deliver high initial speed on full shots and feel in the short game. It also features a 332 icosahedral dimple design. Velocity is available in single or double digit orange play numbers.
Titleist Adds To Its Golf Ball Lineup
January 26, 2012 by GNN
ORLANDO — Titleist has introduced four new golf balls to its lineup with the unveiling of the NXT Tour, NXT Tour S, Velocity and DT SoLo at the PGA Merchandise Show. “Our golf ball product development process is the same for all Titleist golf balls,” said Bill Morgan, senior vice president of golf ball research [...]
Pinnacle Goes For Best Of Both Worlds
September 14, 2011 by GNN
Pinnacle has streamlined its previous four-model value family into one performance target, with Pinnacle Gold designed to offer both distance and soft feel. The new Pinnacle product line is offered in four options: Pinnacle Gold comes in bright white and high optix yellow; while Pinnacle Gold Ribbon is sold in bright white and clear [...]
Nike Just Does It With 20XI
April 4, 2011 by Ian Hutchinson
BEAVERTON, Ore. – When Rock Ishii, Nike Golf’s product director for golf balls, and his team came up with a unique concept about five years ago, he was on the verge of testing his employer’s famous slogan, Just Do It. “Everybody likes to be different,” explained Ishii. “In those days¸ five years ago, everybody started [...]
HX Diablo Combines Multi Benefits
March 20, 2011 by GNN
The HX Diablo Tour ball from Callaway is designed to provide a combination of distance, feel and control in a three-piece performance golf ball. The Power Reaction Core has a softer centre that gets firmer toward the outer edge to create lower spin off the driver for more distance and more spin around the green. [...]
Top-Flite D2+ Has High Speed Core
March 1, 2011 by GNN
The Top-Flite D2+ Feel features a high speed core that allows for softer ball compressions that offer an ideal balance of feel and ball speed for distance and control. Top-Flite’s Dimple in Dimple Aerodynamic pattern is designed to reduce drag and improve lift to offer a combination of distance and control for all player types.
Tour i(s) And i(z) Have Dual Core Construction
February 23, 2011 by GNN
The Tour i(s) golf ball from Callaway is designed to enhance overall performance, and deliver greenside control with greater spin separation. The Dual Core construction offers golfers of all abilities the ability to generate maximum short-game spin, while keeping driver spin low for distance and accuracy. The soft Callaway Tour ball features refined HEX Aerodynamics, [...]
Nike 20XI Replaces Rubber Cores With Resin Material
February 15, 2011 by GNN
The new premium 20XI golf ball franchise from Nike is the result of four years of collaborative research and development with Dupont. The technology in the 20XI replaces conventional rubber cores with a new resin material, a highly neutralized polymer designed to be faster and lighter for longer distance and controlled shots. “I have never [...]
Pro V1 and Pro V1x Get A Makeover
January 28, 2011 by GNN
Ten years after Titleist introduced the original Pro V1 golf ball, it was back at the PGA Merchandise Show in Orlando on Thursday with a new Pro V1 and Pro V1x “We have tested and validated the performance of the new Pro V1 and Pro V1x with players throughout the pyramid of influence with resoundingly [...]
Burners Built For Different Players
October 11, 2010 by GNN
The next generation Burner and Burner Tour golf balls from TaylorMade Golf have been introduced to appeal to a broader range of players. The Burner is designed to promote distance through high launch and longer carry, while the Burner Tour has a soft, thin cover to promote feel, spin and control. “When we designed the [...]
Srixon Trispeed Offers Two Choices
February 23, 2010 by GNN
The new Trispeed and Trispeed Tour golf balls from Srixon are designed to offer both distance and control. The Trispeed is a three-piece distance ball for all types of golfers featuring a soft mid-layer with a large and resilient Energetic Gradient Growth core for high launch angle with low spin for more distance and better [...]
Titleist DT SoLo Is Going Solo
February 22, 2010 by GNN
Titleist has streamlined its DT golf ball offerings to a single model with the launch of its new DT SoLo. “The New Titleist DT SoLo provides golfers of varying abilities with soft compression, solid technology which delivers a balanced solution for distance, durability and soft feel, as well as short game control,’’ said George Sine, [...]
Srixon Going Mellow Yellow
February 16, 2010 by GNN
Srixon sought to incorporate visual perception with the psychology of colour effect on the human brain with the introduction of its Z-Star and Z-Star X Tour Yellow golf balls. In launching the new products, Srixon said science has proven that yellow is the most visible colour in the visual spectrum, while psychology has correlated green [...]
Titleist Introduces The NXT Generation
February 15, 2010 by GNN
The new generation of Titleist NXT golf balls have been introduced and include the multi-layer NXT Tour and the NXT, featuring new solid technology. “Based upon comprehensive machine testing, as well as positive feedback captured during player testing with current NXT family loyalists and competitive golf ball users, we have delivered two exciting new ways [...]













