The majority of readers don’t believe a recession is in the cards for the Canadian economy according to last week’s GNN Poll, so there’s some optimism about the general state of affairs with the 2015 golf season on the horizon.
One of those with the sunny outlook is blogger Mike Schurman, who offers his thoughts here.
However, there is also a significant number of readers who do see a recession coming, enough to think that caution is still prevalent in the industry going into this season.
We’ll bring you the final numbers on that poll later this week.
Of course, an imminent recession, either real or imagined, is just one factor in how you approach this season. Certainly, businesses in the golf industry are looking at a variety of indicators in their 2015 projections.
As Schurman writes in his blog, it may be time to play offence rather than defence in your approach and put an emphasis on growing revenue, rather than cutting expenses.
Of course, there are different ways to grow revenue, some more expensive than others and whether you decide to go with a major capital expenditure will depend on your level of aversion to risk, even in this era of historic low interest rates.
How big a risk is the golf business where you work willing to take going into 2015? Is a major capital expenditure beyond normal operating costs in the foreseeable future?
Is the golf business where you work likely to make a major capital expenditure beyond typical expenses this year?
- NO (73%)
- YES (27%)