The truly pathetic part about this beauty contest on Twitter to determine who gets a sponsors exemption into next month’s ShopRite Classic on the LPGA Tour is that there is actually some genius marketing person and executive who believe that it’s “out-of-the-box” and cutting edge to use cheesecake in selling a product or event. Sure, it’s never been done before. Maybe, in their minds, it’s using social media that makes this use of cheesecake unique … Couldn’t help noticing that with an exemption being handed out based on looks and Twitter followers over golf skills that PGA of America vice president Suzy Whaley was talking about the progress women are making on the golf course and off. With events such as the ShopRite farce, it’s apparently a case of two steps forward, three steps back for women in the game … Funny thing, isn’t it? Martha Burk, who led the charge for female members at Augusta National nearly 15 years ago, has a new burr in her saddle with this year’s U.S. Women’s Open being played at Trump National in Bedminster, N.J., even going as far as calling LPGA players “good little girls” for going along with comments made by the Donald Trump, instead of boycotting one of the premier events on their schedule. Burk likes to pick her spots on such matters, preferring the media glare of taking on the President, or taking centre stage for issues involving high-profile events such as the Masters or U.S. Women’s Open, but it will be interesting to see if this Twitter contest is worthy of her attention … As part of restructuring, Terry Lenyk will now be in charge of communications for Golf Canada’s two professional championships, the RBC Canadian Open and the CP Women’s Open … Pacific Links International and the Pacific Links Bear Mountain Championship tournament organizers have announced that Help Fill a Dream, a Victoria-based charitable organization, will once again be the official charity partner of the PGA Tour Champions Event. The Pacific Links Championship and Help Fill a Dream worked together in 2016 Event to implement various charitable initiatives to not only raise funds, but awareness for the organization and the work it does for kids and families on Vancouver Island. Graham DeLaet, who was on site for the 2016 junior clinic, surprised Help Fill a Dream with a $10,000 cheque to help the organization grant more kids’ dreams and continue their work with improving the quality of life of sick children … This week’s GNN Poll asks if the R&A and USGA are taking too long to deal with viewer call-ins to report infractions, such as the one that affected Lexi Thompson at the ANA Inspiration? As of this writing, 84 per cent said yes and 16 per cent said no. If you haven’t already, you can cast your vote on the GNN home page.
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