GNN Polls have painted a concerning near-to-long term future for not just golf, but a variety of industries that will also influence staffing levels.
For example, as much as we hear about the Canadian economy being on fire lately, there isn’t the same enthusiasm on the street, or the fairways in the case of golf. Last week’s GNN Poll asked if the Canadian economy is heading towards boom, bust or stagnation and the majority, or 69 per cent, said stagnation.
A couple of weeks ago, the poll asked to what degree readers see extreme weather, such as the flooding we saw in various parts of the country, affecting the golf industry over the next 10 years. More than half, or 54 per cent, of respondents said such extreme weather will affect the industry in a big way, while another 39 per cent said “somewhat.”
If you need that point illustrated, another GNN Poll asked specifically about this season, asking if bad weather had caused a slow start and 85 per cent of respondents said the weather isn’t cooperating at all. Meanwhile, nobody voted that the season is off to a great start.
Back in April, the poll asked if recent government fees, programs and decisions, such as Alberta and Ontario imposing a $15-an-hour minimum wage by 2019, are affecting the long-term viability of businesses, including golf. A resounding yes was the vote by 85 per cent of respondents.
Around the same time, the poll asked if less disposable income will force consumers to cut down on their golf spends this year, to which 60 per cent said to a certain extent, while 34 per cent said in a big way.
Two things are obvious in all of these poll questions – less revenue coming in due to weather events and less disposable income in the pockets of consumers and more expenses for golf businesses owners through government decisions and mandates.
The combination of less revenue and increased expenses not only affect business owners, but the people they employ as well, leading to this week’s GNN Poll question. It’s one we asked earlier this year, but so many factors have changed since January, so we wanted to see if the results still stood.
Back then, we asked how you felt about your personal job security and 42 per cent said they were a little concerned, 32 per cent said they were solid and 26 per cent said “hand me the Want Ads.”
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