Antigua Introduces D2XL

Antigua is celebrating its 30th anniversary with the introduction of its Desert Dry Xtra-Lite (D2XL) fabrics in its men’s apparel line for spring, 2010, in Canada.

D2XL combines Antigua’s Desert Dry moisture-wicking with specially constructed light fabrics for maximum wicking performance and comfort. D2XL is designed to be more lightweight, with more rapid wicking, less heat trapped on the body and less restrictive movement.

“We feel there is a consumer who will really appreciate the Xtra-Lite product and we have developed a special logo and hangtag for these garments,” said Ron McPherson, president of Antigua.

Distributed in Canada by Tournament Sports, Antigua will feature D2XL in a rich, sophisticated colour palette with clean, updated styling details in 2010.

“Our target audience is the weekend golfer who expects their apparel to perform,” said McPherson. “When golfers began demanding performance apparel several years ago, we not only continued to excel as a genuine golf brand, but we easily shifted to performance apparel.

“Our Desert Dry moisture-wicking fabrics showed we were serious about creating the industry’s best performance apparel, and now our Desert Dry Xtra-Lite is another breakthrough fabric we know consumers will embrace.”

For more information, see the website, www.tournament-sports.com.

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